A corporative novel or an official souvenir.

The very interesting thing is our variety art. Who ever sang and what ever sang it turns out to be about love. The natural conclusion suggests itself: if one sings such songs, somebody need them. That means, that the songs about love, as a commercial product, is doomed to success.
This analogy occurs to, when reading special magazines with many articles about corporal souvenirs and presents. How many of them have been written and about what it has been...
Nevertheless, themes of souvenirs in articles, equally to loving themes in songs are claimed by people. And I could not avoid usual advertising panegyric of about souvenirs if it were not for the exclusive reason. And this reason – the preparation of the souvenirs for the train of holidays: St. Valentine Day, March 8, February 23.
The exclusiveness of those souvenirs is that choosing them we are guided by your warm fillings, simultaneously staying in the ranks of classic corporative congratulations. If one is choosing a souvenir, operating by such reasons as warmness, classics, a corporative souvenir, the most suitable in this case are the leather articles. However, it is leather is capable to transmit all warm, contained in the presents for just these holidays. Under this leather articles are ancient as our world and constantly modern simultaneously. The most modern designers ideas can be realized in them.
Now I will try to wonder you.
Do you know what the erotic leather is?
Yes, one must not reread the text, trying to find a mistake. The erotic leather namely, which grows pale of your touching.
What about the raise of your curiosity?
And let is imagine, that we had the order for paper-cases for menu, which had to have a figure of a woman with all physical details on the front side. Beside this, desire was to hear a cheep while touching its details.
But that is an exclusive case. And generally speaking, such the leather – "chameleon" has, I consider, big perspectives for the production of business souvenirs .
The secret of the leather is rather simple. While staining leather of cattle apart the necessary paint, a tanning substance and others one uses a special ferment with thermo effect: under the temperature more than 32 degrees centigrade the ferment starts to work and the leather becomes white.
But what is interesting, while stamping such leather by hot cliche it "remembers" the thermal coercion and after recovering of its conditions it shows its burns, as if it complains, that the stamping logotype of the orderer will be seen better while changing all color of purse.
But it is no necessity to use this leather production of the expensive volumetrical articles, such as cases for documents, portfolios or bags. It will be more effective being used for the production of cheap small articles.
Our designers worked out the trend of such advertising souvenirs and invented how to name them – "promokogki" (something like "promoleatherki" in English). It associates with cheap blotter (if you remember it could be found in school writing works) and it was intended for the promotion actions. Such leather present does not throw out as single pen or a lighter , the logotype of the presenting this souvenir firm always will be before eyes of the client you are in need.

And, for example, the leather cover for a cup

When you receive as a present a (N + 1) cup, where N seeks to infinity, what do you do with it? At best you may stay it for any proprietary needs or present it to somebody else.
And if you have your favourite cup for your office and you do not eager to change it, even if the new cup was presented by you’re the most valuable client? This point is worth to remember when you, in your turn, will decide to present cups with your logotype to your clients. If you intend "to carry out your advertising budget" and "to fulfill the points of your media plan" you are on the correct way.
If you are eager to have your logotype before eyes of your clients(partners, buyers) at any time, and at the same time, that it was pleasant for his hands and eyes, we recommend to present him a leather nondimentional cover suit for cups of any diameter, made of "chameleon" leather. Such nondimen-tional cover is in need as it suits for any diameter of the favourite cup of client.
While filling, the cover of the cup will change its color under hot drink effect, except the place of the blind stamping. And of course it is more pleasant to take a hot cup, when the leather cover will save your hands. This advantage of advertising souvenirs is the possibility to produce it by a piece parties , instead of usual methods of blinding pictures on cups. If you need 10 souvenirs and they were made, using tampon printing you will pay for 50 pieces.
A leather cover of a cup is really effective, unique and simply pleasant present.

Or a leather place for a cup – the chock

The chock is an unique, simple and effective bearer for advertising. Really, which of magazines or newspapers can boast of such quantity of contacts with an advertisement or a model, which they publish. What, maximum two – three times during of several seconds. The other thing is the leather place for a cup (a chock) with your logotype, presenter to your client. What do you think, in which units one can measure time of contacts of your firm logotype with eyes of the client? I suppose this period to be counted rather hours, than minutes or seconds. As one prefer to place any hot thing using a chock, being afraid of damaging the table. And when you are placing your cup on the chock it is necessary to look at it to be exact…do you catch? Besides, it is the moment, when a man drinks something warm (tea, coffee), that means he is in a good mood. And just at this moment you reach him by your advertising. This way.
And it changes color yet.

Or the leather "vobler".

A conception of this "promokogki" was found in the idea of "vobler". Simply instead of cardboard one uses leather. And it is more winny because of being non-standard. But any leather thing even if it bears logotype of your competitor is pitiful to throw out, your hand does not raise. But if your hand will raise to touch it, it, being attached to your computer or your wall of room, will nod to you gratefully and attract your attention to the advertisement on its surface for a long time.
If a "vobler" is made in the form of heart, it is an ideal present for St. Valentine Day.
And so long.
Thus, if one decides the presents problem for clients, college etc. with some part of design, originality and, of course, love, mutuality can be reached really.